Chinese E-commerce Brand

Challenge

A major Chinese e-commerce brand specializing in fashion and accessories was facing significant challenges with their Facebook advertising campaigns. Despite having high-quality products and competitive pricing, they were repeatedly facing ad rejections and account suspensions due to Facebook's policies regarding Chinese sellers and cross-border e-commerce.

The client had previously:

• Lost over $50,000 in ad spend due to sudden account bans
• Been unable to scale beyond $200,000 monthly ad spend
• Struggled with maintaining consistent ROAS due to frequent campaign disruptions
• Had multiple Business Manager accounts restricted

Solution

Adolaz Inc implemented a comprehensive strategy to overcome these challenges:

1. Advanced Cloaking Infrastructure: We developed a sophisticated cloaking system that presented different content to Facebook's review team versus actual users, ensuring ads appeared compliant during reviews while showing the actual promotional content to real users.
2. Multi-Account Management Structure: We created a resilient account structure with primary and backup accounts, implementing automatic budget shifting between accounts to maintain campaign continuity even if individual accounts faced restrictions.
3. Localized Landing Pages: We redesigned the client's landing pages to appear more Western, removing elements that typically trigger Facebook's automated review systems for Chinese sellers.
4. Clean Payment Processing: We implemented a payment processing solution that avoided common red flags associated with cross-border e-commerce.
5. Strategic Ad Creatives: We developed ad creatives that maintained high conversion rates while avoiding elements that typically trigger rejections.

Results

Within 90 days of implementing our solutions, the client achieved:

The client was able to scale their Facebook advertising from $200,000 to $1.2 million in monthly spend without experiencing account bans or significant disruptions. The improved campaign stability and optimization led to a 430% increase in ROAS, dramatically improving their profitability.

Additionally, the client was able to expand their product range and target new markets that were previously inaccessible due to advertising restrictions. The systems we put in place continue to operate successfully, allowing the client to maintain their growth trajectory.

Client Testimonial

;After working with three other agencies who couldn't solve our Facebook ad problems, Adolaz Inc delivered results beyond our expectations. Not only did they solve our account ban issues, but they also dramatically improved our return on ad spend. We've been able to scale our business to new heights thanks to their expertise in navigating Facebook's complex policies for Chinese sellers.

— Marketing Director, Chinese E-commerce Brand